NOVALASH EXTENSIONS
Throw that eyelash curler away! Want to get some gorgeous lashes? Of course – who doesn’t want to have long lashes. Did you know that having long lashes can make you look YOUNGER? How about even 5-10 years younger in one day without paying serious money for cosmetic surgery? It’s Hollywood’s ”best kept secret” because getting lash extensions downplays the circles, fine lines and puffy eyes. However, there is a catch to all this – it’s not just any lash extensions but a specific type of lash extension.
NovaLash is the ONLY lash extension product that is:
- AEWCA-approved
- American made – Pharmaceutical grade
- Physician-formulated
- Made in the USA in accordance with FDA recommendations for form- aldehyde content
NovaLash eyelash extensions are an entirely new method of enhancing the length and thickness of eyelashes. Extensions are applied on a lash-by-lash basis for a totally natural look. When properly applied, NovaLash eyelash extensions can last from up to six to eight weeks (depending on how you care for your lashes).
Most of the leading brands of lash extension adhesives tested by the AEWCA were found to contain toxic and carcinogenic irritants such as formaldehyde. Many untested industrial-grade adhesives (commonly used in auto manufacturing) enter the US and European market through China and Korea. These Asian-produced adhesives are branded in the US and marketed as “American” brands.
Because the eye area is one of the most sensitive parts of the body, the NovaLash team of physicians and scientists formulated the first formaldehyde-free, medical-grade lash extension adhesive (patent pending).
The adhesive is manufactured and delivered free of formaldehyde as confirmed by testing under EPA method TO-11A/8315HPLC-UV. Once the adhesive is opened for use, diminimis amounts of formaldehyde are produced.”
Why Choose NovaLash Eyelash Extensions?
NovaLash challenge purpose: A double-blind study was conducted to determine the effectiveness of NovaLash brand extra strength elastomeric adhesive (Platinum Bond) versus other extra strength cyonoacrylate lash adhesives.
Challenge Method: 40 extra curly 0.2mm diameter NovaLash brand lash extensions were placed on the left side with Platinum Bond adhesive. On the right, 40 of a leading competitor’s extensions were applied using “extra strength” adhesive of Asian origin.
Challenge Results: By day number 2, the competitor’s side showed signs of adhesive breakdown and lash extension loss.
NovaLash Challenge Conclusion: NovaLash brand Platinum Bond adhesive was shown to be 4 times as effective as the leading competitor in the following areas: strength, durability, pigmentation, texture, and curl.
